AI Insights · Timothy · January 2025
Top Business Apps Performance in South America Q4 2024
Explore the performance trends of the top five business apps in South America during Q4 2024, based on Sensor Tower data.
In the fourth quarter of 2024, the top five business apps in South America showed diverse performance trends across downloads, revenue, and active users. Here's a detailed look at each app based on Sensor Tower data.
LinkedIn: Network & Job Finder experienced fluctuations in weekly revenue, starting at approximately $400K and ending the quarter with about $338K. Downloads peaked mid-quarter at around 146K but showed a decline towards the end, with a slight rise in the final week to 141K. Active users also saw a decrease from 18.2M to 16.8M by the end of December.
Adobe Acrobat Reader: Edit PDF maintained steady weekly revenue, starting at $103K and closing at $75K. Downloads began strong at 164K but decreased significantly, closing at 126K. Active users showed a downward trend, beginning at 30.7M and ending at 28.5M.
The PDF Scanner App: TapScanner saw a gradual increase in weekly revenue, peaking at $41K in December. Downloads rose sharply mid-quarter, reaching 168K in the last week. Active users, however, decreased over the period, from 789K down to 594K.
Zoom Workplace had a consistent decline in weekly revenue from $43K to $29K. Downloads showed variability, peaking early at 335K and declining to 106K by the end of the quarter. Active users dropped significantly from 16.4M to 7.5M.
Lastly, iScanner: PDF Document Scanner maintained stable revenue, ending December at $38K. Downloads varied, peaking at 30K in October, and closing the quarter at 23K. Active users slightly decreased, starting at 204K and ending at 188K.
For more detailed insights, visit Sensor Tower's platform.